Solar Eclipse Eats into Netflix & Dominates Facebook as a Nervous Country Pauses to Catch its Breath

Solar Eclipse Eats into Netflix & Dominates Facebook as a Nervous Country Pauses to Catch its Breath

Our fascination with the sun goes back to pre-history and even in 2017 that hasn’t changed. Despite new technologies that are designed to keep consumers glued to screens. Some technology companies noticed. Netflix was poking fun at the Moon last night as the streaming channel reporting a massive 10% cut in streams while people actually went outside to look at Monday’s eclipse.

While there are a lot of new emerging technologies out there to share and capture this once in a lifetime event. The story was altogether different on Facebook, which dominated those other services. I watched NASA’s live FB video feed which at one point went down, because of the 29 Million viewers that viewed the Solar Event. 66 Million people which generated nearly 240 million interactions about the Eclipse. Those ratings literally eclipses the Super Bowl!

Everyone from The Rock to¬†Bonnie Tyler with her signature classic hit Total Eclipse of the Heart enjoyed the show. The news media stopped its non-stop reporting on the chaotic politics of the day, and for ten minutes there was a peaceful solace around the country. Even politics seemed to get back to normal on Monday night as President Trump laid out his “new” plan for Afghanistan, which sounded a lot like the old one. Still, Trump sounded Presidential for perhaps the second time in his entire Presidency. ¬†Perhaps the eclipse will normalize things in this country once again because after all this time, we still worship the sun.

 

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